Posted on 15 March 2008
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I was surprised this morning to listen to Yahoo radio ads inviting people to give up on Google and move to the new Yahoo search. Wow!
Is it a new thing or it’s going on for a long time? I’ll be honest, it works. If I hadn’t listened to it today, I wouldn’t ever have realized that Yahoo search had improved so much. Good.
Luca Filigheddu - who has written 1926 posts on LucaFiligheddu.com.
Luca is currently CEO at Abbeynet, a company specialized in VoIP and Web 2.0.
as a shareholder, that YHOO has no credibility and its upper management has lost its marbles, am I crazy or stating the obvious? To be fair, some disagree with me: The Yahoo search ads seemed to have the desired effect on one blogger, Luca Filigheddu,who wrote: “I’ll be honest, it works. If I hadn’t listened to it today, (I) wouldn’t ever (have) realized that Yahoo search had improved so much. Good.” But, want something very troubling? I have used Yahoo! less and less in the last 3 to 6
as a shareholder, that YHOO has no credibility and its upper management has lost its marbles, am I crazy or stating the obvious? To be fair, some disagree with me: The Yahoo search ads seemed to have the desired effect on one blogger, Luca Filigheddu,who wrote: “I’ll be honest, it works. If I hadn’t listened to it today, (I) wouldn’t ever (have) realized that Yahoo search had improved so much. Good.” But, want something very troubling? I have used Yahoo! less and less in the last 3 to 6
[...] Yahoo search ads seemed to have the desired effect on one blogger, Luca Filigheddu, who wrote: “I’ll be honest, it works. If I hadn’t listened to it today, (I) wouldn’t [...]
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March 17th, 2008 at 8:56 am
I heard those, too! They inspired me to take another look a Yahoo! My quick look hasn’t yet made me diced to switch over, because I’ve been using Google since 2001 and because I still think its interface is quite bloated. The search assist feature could be quite useful, though Google has something similar that doesn’t always show up (search “commit” and you’ll see “Refine results for commit”).
Anyhow, Yahoo! could definitely slim down its interface. They could use fewer graphics. They could use fewer animations; they could use less AJAX. They could remove all graphical ads. Overall, they could learn from Google and improve on its ideas.
If they employ all of my suggestions, I’m quite sure they would expand their userbase — I included. Either way, I’m putting myself on a thirty-day trial to see if I’ll switch. Perhaps their pros outweigh their cons.
March 17th, 2008 at 8:59 am
Erm, typo. “I heard those, too! They inspired me to take another look a Yahoo! My quick look hasn’t yet made me diced to switch over…” should be decide.
March 29th, 2008 at 2:26 am
Hi,
Advertising is advertising, no matter where you see it or where you hear it, right?
Nice Yahoo Movement.