A discussion is going on at Mobilize about the opportunity to move applications to browsers.
and most of the audience agree that web is going to be the platform for next generation applications for mobile.
Microsoft’s John O’Rourke states that for some applications, the native approach is still the best and most effective one. I have to agree on this, since mobile browsers, maybe with the exception of iPhone’s Safari, are in my opinion not ready yet to host feature-rich applications as those we are used to on our Mac or PC browser.
The other point is about how difficult is to install an application for a “normal” user. Bundled applications certainly help so that consumers don’t have to struggle finding the right app to perform certain activities. Moreover, it is not easy these days for a developer to market an app, so the “centralized” approach provided by Apple for iPhone/Touch apps could be the right way to go both for users and developers.
My prediction is that thanks to technologies like Flash and the huge innovation coming to mobile browsers from all the players in this market, the web based approach is certainly the way to go, but we are not ready yet and it will take 2-3 years at least. Besides, according to the audience, the consumer market will be the driver for innovation in this field so it’s definitely something everyone must take into account.
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