Image via CrunchBase
Every time I come here to the US I find very disapponting that Nokia is not pushing the sales of their high end phones.
As both Darla and Phoneboy highlight, Nokia’s brand in the US is way behind the iPhone or the Blackberry. Why? Try to get a high end Nokia smartphone in California and here is the answer. As noticed already, it’s almost impossible to find, let’s say, a N-series phone here in California (I bet it’s worse in other states) and only recently I could see a Nokia N95 8GB on BestBuy’s shelves priced at about $750, three times the most expensive “locked” phone in the same shelf.
Customers here are not used to unlocked phones and they are not certainly used to spend all that money to get a phone without a SIM card. Even pay as you go phones become locked as soon as you activate them.
All that said, I’m curious to see what the strategy for the new Nokia touchscreen phone is going to be. The so-called “tube” which will be introduced on October 2nd, is not a high-end phone but rather a “music” phone priced much lower than the competition. On the other hand, this will be just the first and according to a Nokia’s spokeperson more models in different market segments are going to be released in the following months.
I’m also curious what Nokia’s strategy will be in terms of the OS. Nokia recently bought the remaining shares of Symbian but according to trusted sources would be in the process of planning to put together a serious Android team depending on how the market responds to G1, the just announced Android phone by T-mobile.
Poll: would you like a Nokia Android phone? I personally think that a serious re-engineering of Symbian could lead to a definitive competitive advantage by Nokia but there is still much work to be done. At this time and in my opinion, Symbian is still way behind the iPhone in terms of usability and applications.
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