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It seems the largest italian mobile operator, TIM, will be the first to offer the new Blackberry Pearl Flip to their users (thanks Jim Courtney for the tip).
According to TIM’s website, the new blackberry will be offered to the consumer market segment and its priced accordingly (269 euros, about $380). The phone is unlocked and provided with a prepaid SIM card including 5 euros of voice traffic. For the business market they are currently offering the new Blackberry Bold 9000 instead.
This is a clear sign of how RIM is targeting the consumer market starting from a mature country, Italy, where 90% of users have a prepaid contract and where consumers are used to buy a mobile phone rather than having it together with a contract with the operator. In addition, coverage in Italy is one of the highest worldwide (over 100%).
By the way, I like this phone and I think many users will be attracted by the beautiful design and the affordable price. I consider this a very good move by both Tim and RIM.
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