Today I came accross the numbers related to the countries in Europe where Facebook achieved the best results in terms of growth.
Turkey, a dynamic and fully european (despite what being said in the article) country experienced the best results, while my country, Italy, is number 2.
Some italian friends commented on Friendfeed that this is actually nothing to be proud of. From what I see everyday, many italian friends who use Facebook actively use it for “gossip” (I mean, “let me see what others are up to”) or funny/leisurre activities only, sometimes creating stupid and useless groups or playing with silly quizzes, invading their profile with the results (as stupid as the quizzes…).
Not many Facebook users are fully discovering its potential and many teens are migrating from MySpace and trying to replicate the way they used it. At the same time, not many italian companies are leveraging it for marketing purposes. There is a highly valuable consumer user base available and ready to be hit by strong viral marketing activities but companies haven’t figured out how to get the most out of it yet.
What’s next? The time for big companies to take a closer look at Facebook has arrived and they must quickly activate strong and wise dedicated campaigns to reach this impressive user base that once could be reached through TV ads only (at a very high cost) or, on the Internet, through still and passive banners. Hey, what are you waiting for?
Related articles by Zemanta
- Facebook’s Top 10 Fastest Growing European Countries (thenextweb.com)
- The 10 Fastest Growing European Countries, as Facebook Nears 100M Across Region (insidefacebook.com)
- MySpace And Facebook Top Social Networking Sites For Display Ads … (jonggunlee.tistory.com)
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=782c3eae-0d4c-4f53-8499-0fa4cd4dd7ed)
Why I run my blog on Thesis Wordpress Theme
Thesis gives my blog a very professional look with very clean, easy-to-read layout and SEO friendly design. Take a look at my post explaining why I chose Thesis for my blog. Get your Thesis Theme today!
Why I host my blog on Media Temple
Media Temple Grid-Service is a hosting solution which guarantees speed and reliability to my blog. Unlike other shared hosting plans, Mediatemple Grid-Service eliminates the “bad neighbor effect” by distributing the load over several servers instead of confining it to one machine. This redundancy means more stability and virtually no downtime. Get Media Temple Hosting services now!
